Superb advert for Volkswagen United Kingdom by Doyle Dane Bernbach (DDB). Showing the career of a Product Engineer starting with his first Assignment the Golf one. Through to the Golf five and his ascension to Cheif Product Engineer. Demonstrating a key facet of the Volkswagen brand - CONTINUITY!
PR execise by Volkswagen Press & PR in UK to demonstrate the masses of torque this vehicle has - Standard car only mod was deflating the tyres slightly and adding two tonnes in balast!
Quattro is Audi speak for FOUR WHEELED DRIVE. Having pioneered Quattro in their road cars and in Motorsport both Track and Rallying, thus, changing peoples perception on what a 4WD vehicle should be have finally made their first SUV. Derived from Touareg and Cayenne.
